Health Advocate

Management TeamAbout Health Advocate

David S. Rocchino
Download Management Team Brochure
Michael J. Cardillo Arthur “Abbie” Leibowitz, M.D., F.A.A.P. Martin B. Rosen
David S. Rocchino Thomas A. Masci, Jr. Daniel Messina
Kelly P. Johnston Tara C. Kelly Tom Wolk, M.D., F.A.A.P.
Eric Weaver Norbert Alicea Andrew B. Weinstein, CPA
Iris Brownstein Antonio Legorreta Arlene Singer
Sue Clark square square

David S. Rocchino* - Executive Vice President, Chief Sales Officer and Cofounder
drocchino@HealthAdvocate.com

David S. Rocchino is a seasoned sales and marketing executive who combines an established record of sales management, marketing, distribution and contracting experience. He has consistently built and motivated sales forces to exceed their goals and has served as a mentor to many successful sales executives.

For the 16 years prior to cofounding Health Advocate, Rocchino held senior level positions with U.S. Healthcare and then with Aetna U.S. Healthcare. From 1989 to 1998, Rocchino was General Manager for the suburban Philadelphia market, which was one of the company's largest and most profitable. In 1999, he became the Head of Sales and Marketing for Aetna U.S. Healthcare nationally.

Rocchino began his career with U.S. Healthcare as a Sales Representative in 1984 and quickly became a top achiever. He held a range of sales management positions with the company, eventually becoming Senior Vice President for the Philadelphia market.

Prior to U.S. Healthcare, Rocchino held sales positions with both Pitney Bowes and the RJR Corporation. He earned a B.S. in Finance from Pennsylvania State University and a master’s degree in Liberal Studies from Villanova University.

*Member, Board of Directors